Home » ATMS Sponsor Spotlight Flordis

Meet Michelle Boyd from Flordis, who sat down with us ahead of the Menopause Symposium to share her insights and experiences.

What is your role at your organisation and how do you support practitioners /or the industry?

My name is Michelle Boyd and I am the clinical educator and technical health professional advisor at Flordis. I have been with Flordis for 16 years and spend my days producing educational materials, training our sales team, writing and presenting seminars and supporting health professionals.

How did you get into your field of expertise and why do you stay?

I became a health professional because of the great results my family, including my grandmother, experienced from consulting traditional western herbal medicine practitioners. I believed in natural medicine and wanted to help others. What I did not realise when making this decision is that I would end up becoming a lifetime educator in this field. I am a naturopath and medical herbalist and have been in clinical practice for 24 years; and happily, fell in love with the educational corner of our profession.

Along with my work at Flordis, for the past 20 years I have also lectured at the Australian College of Natural Medicine, which in more recent years became the Endeavour College of Natural Health; mainly teaching Herbal Medicine Therapeutics, Integrated Pharmacology, and supervising student clinics. I see myself continually learning and educating/supporting students and health professionals forever!

What has been the main focus or outcomes of your work over the past year?

I have been educating and supporting health professionals on the Flordis range and how they can incorporate these products into their practices for better patient management. In the recent months, I have also found that they have needed support to process our space and place as health professionals in this current pandemic.

How has your field changed in the past 5 years? What new areas are emerging?

Over the last 5 years, health professionals have become more driven, focused and entrepreneurial. Increases in web-based information access and research developments within the natural medicine arena have all played a part in this progression. Practitioners are more interested in research-based professional education that will enhance their understanding of key health concerns and give them confidence in patient prescribing. In this area there has been a stronger interest by practitioners in cognitive function, female reproductive life transitions, and most recently mental health.

What do you predict will happen in the next 5 to 10 years in your particular field?

As they say, life will never be the same. There will always be another potential challenge around the corner, so we will always need to be prepared and adapt to a virtual world. Going forward, naturopathic education, clinical practice and patient care will have a greater online focus. Never before have we been more stressed and more health conscious. Therefore, I think there will be more research and new product development in mental health, cognitive function and immune support.

What is the one-way you believe natural medicine practitioners, can make a difference for their clients?

Firstly, these are trying times. Health professionals need to recognise their own stress; we need to consult a caring health professional to check in and ensure we are ‘ok’; this is not the time to self-diagnose. We must take care of ourselves so we can continue to take care of our patients.

What’s the questions you get asked the most by practitioners, and how do you answer it?

The main practitioner enquiries are around understanding the published research for each Flordis product, how they work (mechanism of action) and how to make the best use of the Flordis range in their clinical practice. Dosing considerations specific to their individual patients are important, as is safety, including length of use and potential interactions

Fun Fact for the Readers: Tell us who inspires you / or who your professional idol is and why?

I am inspired by students/practitioners that are passionate and challenge themselves to become the best health professionals they can. And I am especially grateful for all the health professionals who keep on teaching and nurturing their students/peers just for the love of our profession.


Check out the latest blog from Flordis on ‘The cognitive challenges of menopause’, exploring the common cognitive symptoms of perimenopause and examining the possible causes, the roles of sex hormones and the potential impacts of fluctuating hormone levels. View the article in PDF form here.

Flordis are a sponsor of the Menopause Symposium